Keeping the identity of the Dacia brand is one of my priorities, the new general manager of Automobile Dacia and Groupe Renault Romania Antoine Doucerain said on Friday.
"What is really important for Dacia is to keep the DNA of the company. This DNA means producing attractive, very good quality cars at the best prices ... (...) We want to keep this because it is a competitive edge. We have to evolve (...), but we must stay close to the needs of our customers," Doucerain told a news conference in Bucharest.
Also attending the news conference was Yves Caracatzanis, the Automobile Dacia CEO for the past two years. He pointed out that Renault has invested 2.8 billion euros in Romania so far and has mentioned the elements that a company considers when planning to make an investment in another country.
Doucerain takes over the position of the Automobile Dacia and Groupe Renault Romania CEO on May 1, 2018.
In 2016, Groupe Renault Romania exceeded 5 billion euros in turnover. The group, which employs 17,000 staff, is a local market leader with Dacia and Renault.
Dacia's new CEO Doucerain: It's really important to keep the company's DNA
Sursă foto: incont.stirileprotv.ro
Distribuie articolul
Distribuie articolul
Explorează subiectul
Articole Similare
17
Second evening of protests/Several hundred people in Victoriei Square in Bucharest
17
8
BVB closes higher Thursday's trading session
8
11
President Dan invites magistrates who want to raise problems to discussion without time limit on December 22
11
11
Reconstruction of Ukraine is continental project whose success to influence Europe's economic, security landscape (FinMin Nazare)
11
57
Hundreds of prosecutors and judges send solidarity message for magistrates who made disclosures to Recorder
57
12
EP VP Negrescu proposes tax on profits of online casinos, with funds to be directed to education
12
18
Elie Wiesel Institute: Antisemitism - a reality; Ion Antonescu - saviour; parties with antisemitic messages
18
16
Romanian Cultural Institute launched the 'Culture Does Good' Fund
16
13
Finance minister to participate in ECOFIN meeting on Friday
13
13
Ministry of Education wants to supplement social scholarship fund for students in 2026 with 60 million euros
13
15
Cluj's Mayor Boc: Democracy is and must remain conversation between people, not between bots
15
10
Government approvs signing of Convention establishing International Commission on Compensation Claims for Ukraine
10
8
Ministry of Finance borrows 500 million RON from banks on Thursday
8
Comentează